ADD  TO  CART:  THE FUTURE OF E-COMMERCE
LOGO_WHITE.png
unnamed.png

x

Add to Cart is an innovative research project exploring how Gen Z navigates online shopping. It combines The People’s deep understanding of youth culture with Tambo’s expertise in Amazon and other global marketplaces to offer a valuable perspective on the future of commerce. 

For this report we conducted in-depth qualitative research, quantitative data, online ethnography, digital diaries and actual purchasing behaviour to help brands identify cultural trends, business blindspots and new growth opportunities.

 

Fill the form below to download the report and be added to our weekly newsletter